Business / Search Engine Optimization (SEO) / Click Fraud: Improper clicks on a PPC advertisement usually by the publisher or his minions for the purpose of undeserved profit. Click fraud is a huge issue for add agencies like Google, because it lowers advertiser confidence that they will get fair value for their add spend.
Fraud Noun Synonyms: deception, trickery, cheating, sharp practice, chicanery, deceit, swindling, double-dealing, duplicity, artifice, craft, guile, humbug, humbuggery, treachery, monkey business, funny business, hanky-panky
Fraud Verb Synonyms: trick, hoax, swindle, deception, cheat, wile, stratagem, dodge, bilk, ruse, sham, fake, subterfuge, flimflam, gyp, rip-off, scam
Business / Real Estate / Fraud: Any form of deceit, trickery, breach of confidence or misrepresentation by which one party attempts to gain some unfair or dishonest advantage over another. Unlike negligence, fraud is a deceitful pra MORE
Business / Internet Marketing / Earnings Per Click (EPC): This number is given by dividing your revenue earned by the number of clicks you sent to the offer. For example, if you send an offer 100 clicks and earn $5.00 then your EPC would be $0.05 MORE
Business / Internet Marketing / Cost Per Click (CPC): Also called Pay per Click (PPC). A performance-based advertising model where the advertiser pays a set fee for every click on an ad. The majority of text ads sold by search engines are billed under th MORE
Business / Internet Marketing / Pay Per Click (PPC): A type of campaign or service which applies a CPC price to relevant keyword phrases to easily and accurately calculate positioning, online marketing costs and ROI for your website. As opposed to a Mai MORE
Business / Internet Marketing / Pay Per Click Search Engine (PPCSE): Search engine where results are ranked according to the bid amount and advertisers are charged only when a searcher clicks on the search listing. MORE