Business / Search Engine Optimization (SEO) / Search Engine Optimization (SEO): The process of increasing the number of visitors to a web site by achieving high rank in the search results of a search engine. The higher a web site ranks in the results of a search, the greater the chance that users will visit the site. It is common practice for Internet users to not click past the first few pages of search results, therefore high rank in SERPs is essential for obtaining traffic for a site. SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be indexed and favorably ranked by the search engine.
Engine Adjective Synonyms: motor, machine, mechanism, appliance, apparatus, locomotive
Search Adjective Synonyms: hunt, pursuit, quest
Search Verb Synonyms: researching, analysis, exploration, examination, scrutiny, probe, study, perusal, sifting, inspection, scouring, inquiry or enquiry
Business / Internet Marketing / Search Engine Marketing (SEM): The process of building and marketing a site with the goal of improving its position in search engine results. SEM includes both search engine optimization (SEO) and pay per click advertising (PPC), a MORE
Life Style / Adoption / Search: An attempt, usually by birthparent, adopted person or adoptive parent (but sometimes by volunteers or paid consultants) to make a connection between the birthparent and the biological child. MORE